Safaricom has significantly upgraded its internet speed offerings for both home and business customers as the entry into Kenya by US billionaire Elon Musk's Starlink threatens its customer base and profits.

The telco says its latest move is aimed at meeting the growing demand for faster and more reliable internet connectivity in the country even as it is widely viewed as a response to Starlink's onslaught on its Kenyan base and the potential it has to affect Safaricom's bottom line.

Enhanced Home Fibre Plans

Safaricom has introduced a new ultra-fast 1000 Mbps (Gigabit per second) Platinum plan for its Home Fibre service.

This plan caters to the needs of heavy internet users such as gamers, content creators, and virtual reality enthusiasts.

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Additionally, all existing Home Fibre customers will automatically benefit from increased speeds.

The company has also launched the Family Share plan, which combines mobile voice, data, SMS, and home internet into a single plan, making it ideal for households.

Here's a breakdown of the new Home Fibre plans and their monthly prices:

• Bronze: 15 Mbps (from 10 Mbps) - Sh2,999

• Silver: 30 Mbps (from 20 Mbps) - Sh4,100

• Gold: 80 Mbps (from 40 Mbps) - Sh6,299

• Diamond: 500 Mbps (from 100 Mbps) - Sh12,499

• Platinum (NEW): 1000 Mbps - Sh20,000

Revamped Business Fibre Plans

For businesses, Safaricom has revamped its Business Fibre plans, offering increased speeds of up to 1 Gbps for Medium and Large Enterprises.

The company has also introduced new shared business plans that cater to the specific needs of Micro and Small Enterprises.

These plans include features such as mobile backup data, closed user group voice plans, and free email and website domains for new customers.

Here's a breakdown of the new Business Fibre plans and their monthly prices:

15 Mbps Shared: Sh 4,999 (includes 5GB mobile backup data and 400 minutes voice plan)

50 Mbps Shared: Sh12,999 (includes 15GB mobile backup data and closed user group voice plan)

100 Mbps Shared: Sh24,999 (includes 15GB mobile backup data and closed user group voice plan)

Expanding Network Coverage

To support the growing demand for internet services, Safaricom has increased its Fibre footprint by over 3,000 kilometres in the past year.

This expansion has enabled the company to connect over 110,000 new customers to its fast and reliable internet service.

Safaricom's Commitment to Customer Satisfaction

Safaricom's CEO, Peter Ndegwa, emphasized the company's commitment to delivering a great experience and value to its customers.

"We have enhanced our Home Internet speeds to cater to the increased demand and usage by offering reliable connectivity and enhanced value for our customers," Ndegwa said.

"The introduction of the new speeds offers the capability of handling the most demanding online activities with ease, including high-definition streaming, gaming, large file transfers, cloud computing, and virtual reality."

Safaricom's latest internet offerings demonstrate the company's dedication to providing innovative and high-quality solutions to its customers.

With faster speeds, new plans, and expanded network coverage, Safaricom is well-positioned to meet the evolving needs of both home and business users in Kenya.