Kenya's ride-hailing platform Maramoja Transport Limited has partnered with Switchlink Africa in a move that will see service providers access its API to reach its more than 100,000 drivers and clients.

The move will give Fintechs and Insurtechs access to Maramoja’s ecosystem via a single API and Third-Party Service Providers such as petrol stations, garages, service centers, car wash, car spares, car tracking will connect directly with its drivers’ partners in the platform.

At the same time, customers who don’t have money to pay for their rides will get a chance to take rides on credit and buy extra insurance covers and other products through the API.

On its part, Switchlink Africa will build the system to enable service providers to plug into Maramoja’s ecosystem and enable them to provide credit and access insurance services.

“Switchlink Africa team is looking forward to working with MARAMOJA. The MARAMOJA platform will potentially connect millions of users in the continent providing exciting opportunities for the ecosystem. Our team eagerly awaits what's to come with this partnership," says David Waruinge, General Manager, Switchlink Africa.

Read More

  1. Safaricom unveils secure tap-to-pay innovation with PCI DSS certification
  2. Ndichu, Cofie and Paiar join Maramoja Board to strengthen its taxi business

Maramoja Transport Limited CEO Ronald Mahondo says the partnership has the potential of growing their customer base, increase their lifetime value and enable them to access more services on the go.

“We're super excited to partner with Switchlink Africa to take advantage of the speed and flexibility of their solutions. We can't wait to launch the Open API that will make it easy for anyone to connect with our ecosystem and to further the shared mission of unlocking value (by increasing access to financial, insurance, and other products in our ecosystem) in the process of solving the challenges facing Africa's (and Emerging Markets) transport and logistics industry," said Mahondo.

Mahondo notes that making the API open will enable clients to get rides on credit while drivers will get cash advances and access credit facilities based on their activity in the app.