Today, blogging has become a great business, with many bloggers earning and living from it.

Some may think it is simple, and all you need is a good camera and location, but you might want to rethink that.

Bloggers have come and gone.

One of the best bloggers, Nancie Mwai, once wanted to quit after seeing how much German bloggers put into content creation.

She got the inspiration to go on with her work and is among the few bloggers who have persisted and sought creative strategies for their blogs.

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Great bloggers are creative with the appearance of their blogs.

They go out of their way to improve content delivery by making use of photos and videos besides ensuring fast loading time for their content.

Silvia Njoki

‘Style by Silvia’ is her fashion blog.

Silvia Njoki. PHOTO/COURTESY

Silvia is an outstanding fashion stylist with a unique style.

The mom has made sure to exude beauty and class in her blog, which is about makeup, motherhood, clothes and travel.

Recently, she won the Abryanz Style and Fashion Awards.

Lucia Musau

Lucia has made a great name in the fashion industry.

Lucia Musau. PHOTO/COURTESY

Her blog is not doubted classy, with a beautiful combination of colours and great design.

Lucia started her blog in 2012 but did not get serious about it until 2013.

Besides blogging, she is a marketing consultant and events planner.

What’s more, she writes fashion articles that normal Kenyans can relate to.

Natalie Tewa

This beauty is both a blogger and a vlogger.

Natalie Tewa. PHOTO/COURTESY

Her blog is about beauty and fashion inspiration.

When she started her YouTube channel in 2015, she did fitness expeditions, then started on a natural hair journey that made her channel pick up.

Natalie always comes up with great content with a good feel and outfits.

Sharon Mundia

‘This is Ess’ is Sharon’s fashion and lifestyle blog.

Sharon Mundia. PHOTO/COURTESY

She started her blog in 2012 to reach the African audience at large.

She is her creative director who runs the entire multi-process of content creation.

She directs photoshoots, picks locations and themes as well as directing her skilful photographer Victor Peace on specific details.

Her blog is exquisite.

One unique thing about her is that she creates her content based on her character and imagination.

Nancie Mwai

Her blog is called ‘The Fashion Notebook’, which she modified into blogs on her YouTube channel.

Nancie Mwai. PHOTO/COURTESY

The fashion blogger is very influential and is loved by thousands in and outside Kenya.

She is an expressive individual, making it easy for her to impress her followers.

Joy Kendi

Joy Kendi started her blog as ‘Our Style Kenya’ and later changed it to ‘Just Joy Kendi’.

Joy Kendi. PHOTO/COURTESY

Her blog is all about fashion and lifestyle.

The blogger, vlogger, and content creator document her style by bringing her followers into travel excursions, food, fashion, and beauty.

Joy has earned universal recognition from being creative and creating content on her terms.

She started her blog as a side hustle as she was acting.

The dapper brother

Muriuki K or the dapper brother is a male fashion and lifestyle blogger.

Muriuki K (The dapper brother). PHOTO/COURTESY

The award-winning blogger has a sexy, classic, and grown style, just like his name ‘dapper’ suggests.

What is interesting about his unique style is how effortlessly he can pull an entire look.

His colour is a traditional palette that is bold with a dose of pastel.

He is one of the few male fashion bloggers whose styles scream class.