Carrefour Kenya has appointed Christophe Orcet as its new country manager amid its plans to spread its tentacles to reach other countries across the East African Community (EAC).

The Majid Al-Futtaim (MFA) Group, which is an Emirati holding company based in Dubai in the United Arab Emirates (UAE), exclusively operates the Carrefour franchise in the country.

Orcet was previously the MAF Carrefour Head of Operations and Commercial in the UAE and he will now take over the mantle in Kenya from Franck Moreau effective March 1, 2023.

Moreau retired from MAF after serving it in different capacities for the past 23 years with the change coming as the retail outlet aims to open more branches in Kenya and Uganda.

Moreau retired in October 2022 but has spent the proceeding months managing his transition to ensure a smooth handover and no interruption in management of the retailer.

Christoph Orcet and Franck Moreau. PHOTOS/COURTESY 

Carrefour Kenya currently runs 19 branches in Kenya, and seven in Uganda and recorded a revenue spike from Sh26.2 billion in 2020 to Sh32.9 billion in 2021 with stores in Nairobi.

Carrefour, which opened its first and biggest store (Two Rivers Mall) in 2016, competes with Naivas (84 branches) and QuickMart (55 branches) in the competitive Kenyan retail market.

Majid Al Futtaim owns the rights to operate Carrefour brand in more than 30 countries across the Middle East, Africa and Asia and runs more than 375 Carrefour stores in 17 countries, serving more than 750,000 customers daily and a 37,000-strong workforce.