Sanlam General Insurance Limited and Jubilee Allianz General Insurance (K) Limited have announced plans to merge their general insurance operations in Kenya, in what could mark a significant shift in the local insurance industry landscape.

The proposed transaction, which has been disclosed through a statutory public notice, is intended to take effect from December 31, 2025, subject to regulatory approval.

According to the notice issued on August 1, 2025, and published pursuant to Sections 114 and 118 of the Insurance Act (Cap 487, Laws of Kenya), the two firms intend to consolidate their general insurance portfolios under one umbrella.

Sanlam will serve as the purchasing entity, while Jubilee Allianz will transfer its entire general insurance business to Sanlam as the vendor.

The companies confirmed that all affected insurance policies will be transferred to Sanlam as part of the deal.

“With effect from December 31, 2025, all of those insurance policies issued by the Vendor in relation to its general insurance business and all classes and all rights and obligations of the Vendor under those policies shall be transferred by the Vendor in relation to its general insurance business and amalgamate the same with the Purchaser’s general insurance business,” the notice stated.

The transaction remains conditional upon approval by the Insurance Regulatory Authority (IRA).

According to the notice, copies of the proposed portfolio transfer and the accompanying draft transfer agreement are available for public scrutiny for a minimum of 30 days from the date of the notice.

These can be reviewed at various Sanlam and Jubilee Allianz offices, including locations in Nairobi, Thika, Nakuru, Mombasa, and Kisumu.

Details have also been made accessible through the companies’ websites as well as via the IRA website.

As part of the transfer, both firms have assured policyholders and stakeholders of compliance with data privacy laws.

“Sanlam General Insurance Limited and Jubilee Allianz General Insurance (K) Limited will ensure that all personal data is handled in accordance with the Data Protection Act, (Cap 411C, Laws of Kenya) and all applicable data protection laws and regulations, and appropriate safeguards will be implemented to protect the rights and privacy of data subjects.”

Individuals who may be affected or have concerns about the portfolio transfer have been invited to raise objections or representations within 30 days.

“Any person (including an employee, director, shareholder or policy holder) who has reasonable grounds for believing that he/she/it will be adversely affected by the carrying out of the Portfolio Transfer is invited to, within thirty (30) days of the publication of this Notice, write to the Authority through email or make oral representations through Toll Free number 0800724499, stating the grounds on which he/she/it believes he/she/it will be adversely affected by the carrying out of the Portfolio Transfer.”

If approved, this amalgamation would position Sanlam to expand its market presence while consolidating resources and customer bases under one general insurance brand.

It also reflects broader consolidation trends in Kenya’s insurance sector, where players are increasingly seeking scale and operational efficiency.

The public now has until August 31, 2025, to submit any objections before regulatory review proceeds.